Communicating our past through innovations of the future

Imogen Hammond, creative director at Drive Productions, explains why she believes in innovating the past. When your job is creating brand experiences, you make it your business to know the audience, how to sell an idea or product to them in a way that feels natural, effortless and maybe even sometimes fun. It’s a surprise to me that up until this point we haven’t seen this method as much in educational and learning platforms.

Read the source article at avinteractive.com